NHK’s 3.11 earthquake disaster tradition project “Kioku no baton” aims to pass on the memories and lessons learned from the Great East Japan Earthquake to posterity. In the special program “Let’s connect to tomorrow” of the project, sencr planned and produced an image movie of the main personality, Ms. Non.

Once again, I think back on that day. And look at yourself now. What happened on that day and how has it changed in the last 10 years? What are the issues to be tackled from now on? What can we do now?

We draw a 60-second video without dialogue, thinking about the past and the present, and having a strong intention with a core. The dignified expression of Non shown in the last cut is finished in a very impressive image movie.

*This is a re-edited video, so it may differ slightly from the aired one.